如何獲得客戶對於任何一個想開創一個面向服務的企業的人來說都是一個讓人頭疼的大問題。我們的行業可能很“火爆”,我們的個人資歷和技能也很出色,但這些都不能保證客戶會不斷地打電話、發短信或發郵件給我們,要求我們為他提供服務工作。
與其坐視不理,希望有客人出現,你需要積極主動,走出去,找到你需要的客戶。
如何獲得客戶?
1)告訴朋友和家人你想要更多的客戶。
如果你有很多朋友和家人一直在你身邊,隨時準備幫助他們,讓他們幫助你。告訴他們你在做什麼你在尋找客戶-並確保告訴他們那些理想客戶也會是什麼樣的。
即使你的家人和朋友不能自己使用你的服務,你至少也會有一支可靠的偵察隊,繼續文宣你的業務。
2)通過推薦獲得客戶。
當有人打電話給你說,“我想知道你是否可以,因為你告訴我你做的很好,”這是一個神奇的,完美的時刻。希望在您的業務過程中,它會發生在您身上很多次;這確實是獲得客戶的最佳和最簡單的方法。
不幸的是,只有當你已經擁有了至少一些客戶之後,這才是可能發生的事情。
但是你至少可以加快轉診的速度,得到比你本來得到的更多的轉介。
3)通過社交媒體吸引客戶。
利用社交媒體尋找客戶的最佳效果是被視為知識淵博、樂於助人的人。社交網絡,用於相互聯系。很容易找到與你所在行業和/或專業興趣相關的團體,你可以參與其中。
但這並不意味著沒有必要參與其他社交網絡。事實上,有些社交平臺可能比其他平臺更適合您的業務。例如何創建社交媒體計畫,解釋如何辨別哪種社交媒體最適合您的業務。
再一次,和現實生活中的團體一樣,深思熟慮的參與是讓人們想和你做生意的關鍵;你想與你的聽眾接觸。
4)通過業務組織尋找客戶。
尤其是對於剛剛開始服務型商業的人來說,這是我關於如何獲得客戶加入和參與商業和社會組織的第一條建議。這種管道比任何其他方法都能獲得更多的生意機會,一旦你有了曝光與建立了一些知名度,你就有可能被推薦。
記住,這不是關於你所屬組織的數量;而是關於你在所屬組織內所做的事情以及其他成員對你的看法。所以不要急著加入十個組織單位,期待有新客戶的來電來傾訴;只要選擇少數人,自由而充分地參與他們的工作。要有耐心,人們需要在開始按你的作法工作之前瞭解你。
5)通過工作場所尋找客戶。
無數的企業都是由工作的專業人士開始的,他們a)從公司的雇員變成了承包商,或者b)找到一兩個有價值的客戶,然後和他們一起合作,自立門戶,形成自己的事業。
因此,如果你現時是一名職業人士,你可能想探索其中一種或兩種情况。但是,如果你想成為一名承包商,請確保從稅務角度清楚地瞭解承包商和雇員之間的區別。
如何獲得客戶?有兩件事要記得。
在銷售結案時,有兩點要注意。
首先,找到客戶最重要的是你的心態。你需要意識到,你去的每一個地方都是一個尋找客戶並採取相應行動的機會。
你不需要急於求成或令人討厭;你只需要在有機會時保持友好、開放和意識。如果你不願意告訴陌生人你的業務,如何告訴潛在客戶你所做的可能會有所幫助。
How to get customers for your service business?
How to get customers is a big headache for anyone who wants to start a service-oriented enterprise. Our industry may be "hot" and our personal qualifications and skills are excellent, but these do not guarantee that customers will continue to call, text or email us, asking us to provide services for him.
Instead of sitting back and hoping for customers, you need to be proactive, go out and find the customers you need.
How to get customers?
1) Tell friends and family that you want more customers.
If you have many friends and family around you, be ready to help them and let them help you. Tell them what you're doing and what you're looking for - and make sure you tell them what the ideal customers will be like.
Even if your family and friends can't use your services on their own, you will at least have a reliable reconnaissance team to continue to publicize your business.
2) Get customers through recommendation.
When someone calls you and says, "I want to know if you can, because you told me you did a good job," it's a magical, perfect moment. Hopefully it will happen to you many times in the course of your business; it's really the best and easiest way to get customers.
Unfortunately, this is only possible if you already have at least some customers.
But you can at least speed up referral and get more referrals than you would otherwise get.
3) Attracting customers through social media.
The best use of social media to find customers is to be seen as knowledgeable and helpful. Social networks are used to connect with each other. It's easy to find groups related to your industry and/or professional interests that you can participate in.
But that doesn't mean there's no need to participate in other social networks. In fact, some social platforms may be more suitable for your business than others. For example, how to create a social media project and explain how to identify which social media is best for your business.
Again, like real-life groups, deliberate participation is the key to getting people to want to do business with you; you want to reach out to your audience.
4) Looking for customers through business organizations.
Especially for those who have just started a service-oriented business, this is my first recommendation on how to get customers to join and participate in business and social organizations. This pipeline offers more business opportunities than any other method, and once you're exposed and well-known, you're likely to be recommended.
Remember, it's not about the number of organizations you belong to; it's about what you do in your organization and what other members think of you. So don't rush to join 10 organizations and expect calls from new customers; just choose a few people and participate freely and fully in their work. To be patient, people need to know you before they begin to work according to your methods.
5) Find customers through the workplace.
Numerous businesses are started by working professionals who (a) change from company employees to contractors, or (b) find one or two valuable customers and then work with them to build their own businesses.
So if you're a professional now, you might want to explore one or two situations. However, if you want to be a contractor, make sure that the differences between contractors and employees are clearly understood from a tax point of view.
How to get customers? There are two things to remember.
There are two points to note when closing sales cases.
First of all, the most important thing to find customers is your mentality. You need to realize that every place you go is an opportunity to find customers and act accordingly.
You don't need to be eager or annoying; you just need to be friendly, open and conscious when you have the opportunity. If you are unwilling to tell strangers about your business, it may be helpful to tell potential customers what you are doing.
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