以建立共識來說服聽眾

要作一場平順的簡報是一回事，而要引起聽眾的共鳴又是另外一回事。要達到後者的目標，你必須和演講廳內的聽眾建立起共識，並用這個共識來與他們溝通。

想想看他們想要什麼價值，對什麼有興趣，以此來分享你的經驗，說出他們有過的經驗。

面對來自不同單位或是不同產業的廣泛聽眾，要做到這一點，不容易。所以，你事前要做更多的功課，你必須考慮的更周全一些。但是，這會是值得的。

To persuade the audience by building consensus

It's one thing to give a smooth briefing, and another thing to resonate with the audience. To achieve the latter goal, you must build a consensus with the audience in the lecture hall and use that consensus to communicate with them.

Think about what they want and what they are interested in. Share your experience and tell them what they have experienced.

Faced with a wide audience from different units or industries, it is not easy to do this. So, if you want to do more homework beforehand, you have to think about it more thoroughly. But it would be worthwhile.