以拜託推薦來增加客戶

你大概已經知道透過他人的轉介推薦客戶，是發展商業的好作法。

而你可能沒有意識到的是，你可以通過“拜託推薦”來增加你的客戶群。

許多企業主會以為，只要服務好現有客戶，建立起口碑，就可以發展出新客戶。他們不喜歡去拜託別人推薦客戶，覺得這樣做很麻煩，也會打擾別人。他們只是用自己的業務員去開發客戶，拜訪有購買意願的潛在客戶。

這些企業主沒有想過的是，即使你的客戶對你很滿意，但是他沒有想過需要幫助你介紹新客戶，而且，有些需要解決問題的客戶，也不知道你的存在。

所以，在你每次完成一項對客戶的服務，取得客戶的滿意后，你都應該拜託客戶，推薦介紹新客戶給你。

不要覺得不好意思、膽怯。記住，大多數的人是喜歡幫助別人的。大不了，他會說：“我沒有”，或“我不知道如何介紹你的公司或服務”。拜託他，你不會有何損失。而且，或許因為他的推薦介紹，可以讓你提供給他更好的服務，對他更有利呢。

你可以這樣做：

1. 在你對客戶做完最終服務的驗收檢討會議結束時，以真誠、輕鬆的態度提出請求拜託。
2. 你可以這樣說：“我很高興您能夠滿意我們公司的服務。如果不會太麻煩您，我可以多留下幾張名片，以及我們公司的簡介，以便您可以介紹我們給其他有興趣的公司嗎？”
3. 如果他覺得太麻煩，但是知道哪些人可能會有興趣，而希望你自己去拜訪。那麼，記下來。并詢問是否對方會有何介意，或去拜訪時必須注意的事項，或是對方有何特別的喜好。而且要記住，一定要詢問當你聯絡這位推薦對象時，是否合適提到他的姓名，以及你們所服務的項目？許多人是會有些戒心的。
4. 如果你聯絡上了這位推薦對象，無論是否成功取得新的銷售服務機會，最好向這位推薦人做個回報。最佳的情況是，他又另外介紹其他客戶給你。你拜託愈多，你獲得新客戶的機會就愈多。

Increase customers by asking for recommendation

You probably already know that recommending customers through referrals is a good way to develop a business.

What you may not realize is that you can increase your customer base by "please recommend".

Many entrepreneurs will think that new customers can be developed as long as existing customers are served well and word of mouth is established. They don't like to ask others to recommend customers. They find it troublesome and disturb others. They just use their own salesmen to develop customers and visit potential customers who want to buy.

What these entrepreneurs don't think about is that even if your customers are satisfied with you, they don't think about the need to help you introduce new customers, and some customers who need to solve problems don't know you exist.

So, every time you complete a customer service and get customer satisfaction, you should ask the customer to recommend new customers to you.

Don't feel embarrassed or timid. Remember, most people like to help others. Big deal, he would say, "I don't have it" or "I don't know how to introduce your company or service". Come on, you won't lose anything. Moreover, maybe because of his recommendation, you can provide him with better services, more favorable to him.

You can do this:

1. At the end of the final service acceptance review meeting for your customers, make requests in a sincere and relaxed manner.
2. You can say, "I'm glad you're satisfied with our company's service. If it doesn't bother you too much, can I leave some more business cards and a brief introduction of our company so that you can introduce us to other interested companies?
3. If he feels too troublesome, but knows who might be interested, he would like you to visit him by yourself. So, write it down. And ask if the other party will mind, or when visiting must pay attention to matters, or the other party has any special preferences. And remember, be sure to ask if it's appropriate to mention his name and the project you serve when you contact the referee. Many people will be a little wary.
4. If you contact the referee, whether you succeed in obtaining new sales opportunities or not, you'd better make a return to the referee. Best of all, he introduces other clients to you. The more you ask, the more opportunities you have for new customers.