擬定一份人們會關注的信息

人們每天要接收大量的信息，尤其是商品信息，要讓人們注意到你的信息，是非常挑戰的。但是，將你的信息準確傳遞出去，是很重要的。

以後，在你擬定必須讓人們注意到的信息時，可以用下列作法：

1. 用人們熟悉的比喻。運用多數人熟悉的記憶，轉化為你的比喻用語。例如：“你今天喝奶了嗎？”再說你的牛奶有多麼香濃。
2. 做個比較。無論你是要銷售一個商品或是要人們記住一個重點，記住人們通常喜歡這個信息有個連接性。你可以將你的信息與其他事物做個比較，讓你的讀者更快有清楚的認識。例如，你可以提醒讀者一個過去不夠滿意的經驗，或是提醒他你的也是與某個好的經驗類似，或是更佳。
3. 交待明確細節。用簡單而明確的細節來支持你的論點。這尤其是在當讀者不能和你當面對話時，比較容易記住你的重點的作法。

Draw up a message that people will be interested in

People receive a lot of information every day, especially commodity information. It is very challenging to make people notice your information. But it's important to get your message across accurately.

Later, when you develop information that must be brought to people's attention, you can use the following methods:

1. Use familiar metaphors. Use the familiar memories of most people to translate them into your figurative expressions. For example, "Did you drink milk today?" And how delicious your milk is.
2. Make a comparison. Whether you're selling a product or trying to get people to remember a key point, remember that people usually like the information to be connected. You can compare your information with other things so that your readers can understand it more quickly and clearly. For example, you can remind the reader of an experience that was not satisfactory in the past, or that you are similar to or better than a good experience.
3. Explain the details. Support your argument with simple and clear details. This is especially true when the reader can't talk to you face to face. It's easier to remember your key points.