【行銷知識】，包含：
- 一步步做行銷
- 認識消費者
- 什麼是潛在客戶？
- 潛在客戶名單哪裡來？
- 特色vs.利益
- 如何做市場研究？
- 如何了解你的競爭者？
- 建立行銷計劃與行銷策略
- 擬定行銷預算
- 行銷部門與銷售部門如何協作？
- 行銷推廣活動
- 行銷推廣效果評估
Marketing knowledge
[Marketing knowledge] includes:
- Step by step marketing
- Understanding Consumers
- What are potential customers?
- Where is the list of potential customers coming from?
- Feature vs. Benefit
- How to do market research?
- How do you know your competitors?
- Establishing Marketing Plans and Strategies
- Planning marketing budget
- How does the marketing department cooperate with the sales department?
- Marketing Promotion Activities
- Evaluation of Marketing Promotion Effect
We will introduce them one by one.
沒有留言:
張貼留言